Lucie Content embarked on a comprehensive approach to craft the perfect video. Nearly two dozen interviews were conducted with key stakeholders who played pivotal roles in the convention center’s journey. To ensure versatility in the visuals, a green screen background was used for the interviews, allowing various locations within the convention center to be seamlessly integrated as backdrops. These interviews were meticulously scripted and edited into a four-minute video, capturing the essence of the Georgia World Congress Center’s rise to prominence.